Remember that I posted about contacting lost customers? I realized totally by accident that sometimes we don’t even see these clients as lost. That’s what happened to me.
To make a long story short,
a few weeks ago, I posted on facebook that I didn’t even realize that one of my clients from the 1980s owned the most expensive home in the US. In and out of her Park Avenue pied-à-terre, I was oblivious to the fact that they were mega rich. I should have known when my client, who was the wife, told me she bought her husband a Rolls Royce for his birthday. That should have been a hint don’t you think? Anyway…
Motivated by curiosity
I decided to check on some of my other clients from that period. I stumbled on a former client with whom I was pretty close, smiling out from the society pages. There she was as big as life, dancing at the wedding of Christopher Nixon Cox.
So I found her office number and left a message. She called me back and after a brief catch up asked me what I was up to.
Needless to say my life has changed significantly.
Back then, I was a struggling make-up artist. I beautified her and her society friends for their nightly soirees. I was frequently between pictures (film making) and I had a tiny route that extended from 78th to 85th on Park Ave and East to 5th Ave. I worked from 4 to 7 PM every night but Friday. After work I hit the clubs. It was the life!
And then she said…
So, as I’m telling my former client about what I do now, business consulting and branding she said to me, “That’s exactly what I need! Why don’t you send me a proposal? I need help and it sounds like just what I need.”
You could have knocked me over with a feather. Honestly. I kid you not. This is the truth.
I NEVER saw this woman as a lost client. And now I’m writing a proposal. Can you believe this?
So I’m here to say, keep in touch. If you’ve lost touch, reach out. If you were great at the service you provided before, it should translates to you being great now.
Well I have to go now, I have a proposal to write…
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