Eric Mills is the Founder and CEO of the National Institute For Social Media (NISM). Businesses are confused about even though they know that they need Social Media, they just don’t understand it. The issue is further complicated by the fact that there weren’t industry standards in place that would get professionals on the same page as businesses. As an educator, Eric saw the need for a certification in the field of Social Media as a way to fill this gap.
Learn more about NISM and Social Media on today’s show. Discover how you can benefit from a certification and the standards that it provides.
Stay tuned for Robert Dempsey’s weekly advice on everything web titled, “Tips From The Net.”
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